Find the right tools for your research

We make customer insights, brand / marketing execution, and measurement better, faster, and cheaper using an innovative AI platform and advanced behavioural change technology Brand owners and marketers benefit in 3x ways: #1 — Customer & behavioural insights • Gather rich behavioural insights from your target customers—identifying your brand’s unique choice drivers, barriers, FAQs, pain points and more • Determine the rational and non-rational factors that drive (or inhibit) behaviour change #2 — Behaviourally optimised content creation • Rapidly create powerful, behaviourally optimised marketing content designed to convert • Integrate your choice drivers, emotions, brand evidence, and use proven behavioural science tools to drive behaviour change #3 — Strategic brand & marketing comms measurement • Discover and track your brand (or campaign) performance on key behavioural drivers, determine brand and ad awareness, and business outcomes • Gain diagnostic, actionable insight into primary marketing communications and/or operational challenges to overcome • Ensure your business activities and marketing communications address the true reasons that drive (or inhibit) your brand growth

MUiQ is a remote UX research and analysis tool helping companies to gather deep insights into user behavior and preferences. MUiQ has everything you need for essential UX research, including: • Task-based Usability Studies • Benchmarking • Surveys • Card Sorting • Tree Testing • Click Testing • Think-Aloud Studies • Moderated Interviews • and much more! With real-time reporting, advanced behavioral analytics, and powerful visualizations, MUiQ supports your team in delivering high-quality quantitative and qualitative research to help make informed decisions. Accessible on desktop and mobile, MUiQ is fully customizable and comes with live onboarding, training sessions, and technical support.

Led by Dr. Russell T. Warne, our research team has developed the best online IQ test & platform. We are setting a new standard in online cognitive ability testing. Measure your own intelligence, or conduct studies to measure other individuals and groups. We plan to expand the RIOT platform to offer numerous other important cognitive assessments to allow researchers, psychologists, other professionals, and even the curious individual to develop full cognitive profiles on others and or themselves through simple online testing.

Mantal allows you to manage all aspects of clinical research from an easy to use online platform.

Whyser is a research platform that conducts AI-moderated user interviews on your behalf—so you can uncover qualitative insights at scale in hours instead of weeks. Make qualitative research happen when it otherwise wouldn’t. Whyser can also complement your quantitative research by unlocking the qualitative “why” behind participant behavior. Together, they create a powerful mixed-methods research workflow.

Build accurate language models with human and AI feedback. The feedback loops you need to fine-tune, validate, and maintain enterprise LLMs.

Get qualitative insights from your customers at the speed of light. GetWhy puts your marketing idea, concept or content in front of your audience, and gathers their response into actionable insights. Feedback given by humans; speed and cost driven by AI

XStereotype is an AI-powered platform that can predict how your content will perform across different races and cultures.

Voiceform makes it incredibly easy to gather rich multilingual voice data for your research studies. Used by thousands of researchers at educational institutions, non-profits, small business, and enterprise. Voiceform makes it possible to collect qualitative insights and the depth of an interview with the scale of a survey.

WholeSum is a technology company focused on transforming qualitative and unstructured data into structured, statistically robust intelligence for organisations operating in complex, high-trust environments. The platform is designed to address a longstanding gap in analytics: while quantitative data is easily aggregated and modelled, qualitative evidence (such as free-text notes, interviews, and feedback) remains under-utilised - despite often containing the earliest and most meaningful signals. WholeSum’s approach combines statistical inference, comparative judgement, and modern language models within a proprietary analytical framework to ensure outputs are uncertainty-aware, auditable, and reproducible. WholeSum is built to operate as infrastructure within existing systems or for use via our self-serve app, giving organisations the same confidence in qualitative evidence that they already have in quantitative data. Our mission is to enable richer insight, faster learning, and better decisions over time. WholeSum is designed to integrate with enterprise governance and compliance requirements.

Ballpark is the fastest way to capture high-quality feedback on product questions, marketing copy, designs and Figma prototypes using surveys, videos and tasks.

Datasaur is the most advanced AI platform for NLP and private LLM development. Our NLP solution dramatically improves accuracy and accelerates AI projects. LLM Labs empowers you to optimize quality, inference speed, and cost for large and small language model projects, with access to over 200 models including GPT-4, Claude 3.5 Sonnet, Gemini 1.5, Llama 3.1, and Mistral.